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If someone wants to put “100% grass-fed”  behind again.
            on the label of their meat, FSIS has the author-     For the last six years, I have represented small farmers on the USDA
            ity to require them to show that the animals  Secretary’s Advisory Committee on Animal Health (SACAH). This has
            are 100% grass-fed. But the agency typically  helped us stay informed on what industry and the USDA are planning,
            requires nothing more than a statement from  head off some problems early in the process before they gained too much
            the producer claiming that the label is accurate;  momentum, and even get a few positive developments in.
            very rarely is any documentation requested, and     For example, at the most recent meeting, the discussion about foot
            there is no process for verifying the information.  and mouth disease took a turn back to Animal ID. Industry representa-
            Moreover, if someone wants to put “grass-fed”  tives and government officials both pushed for mandatory premises ID
            on the label, it’s up to the FSIS to decide whether  and promoted mandatory electronic ID as a “vital” part of addressing
            or not it’s misleading when the animals are not  disease. Without a representative for small farmers at the table, the com-
            entirely grass-fed; the agency has not required  mittee would have almost certainly adopted a resolution urging USDA
            those two terms to match up in the past.   to move back to the NAIS model (although without using the name). But
                So, yet again, the burden falls on the con-  the committee did not do so precisely because small farm reps were on
            sumers to sort through a confusing maze. The  the spot to oppose such a recommendation. Obviously, it doesn’t end with
            American Grassfed Association has an “AGA-  that—but steps like this help keep us from the sort of crisis we faced in
            Approved” label for grass-fed meats, based on  2005.
            a stringent private certification program, and it     On the positive side, there has been a significant shift in both the
            is working on a set of standards for dairy. In the  industry and government attitudes about foot and mouth disease more
            meantime—and even after it is established—the  generally since 2005. Back then, both Big Agribusiness and the govern-
            best option is to know one's farmer.      ment promoted a “stamping out” approach, under which the government
                                                      would kill any infected animals—and all susceptible animals within a
            BEING AT THE TABLE                        ten-kilometer radius of it, and keep expanding the kill circles until they
                “You’re either at the table, or you’re on  could be certain there were no more exposed animals. As the evidence
            the menu.” All too often, good people let their  about both the futility and the extreme costs of such an approach has
            distaste for politics or big business deter them  mounted, however, even the big players have recognized that this ap-
            from engaging with the political process—and  proach does not make sense. While they still promote it as a solution to
            the all-too-common result is that a good cause  a “small, localized” outbreak, the main focus has shifted to developing a
            ends up in trouble.                       viable vaccine response. The committee wrote strong recommendations
                Often, being involved takes the form of  to improve the country’s ability to respond quickly with vaccinations in
            mundane or even boring work: simply being  case of a large outbreak. The recommendations include urging the USDA
            places and engaging with the decision makers  to consider the needs of small-scale producers and those raising heritage
            and other stakeholders. But that involvement is  breed livestock in determining how to distribute vaccine.
            essential to long-term power building for our     These are small steps toward shaping government policies that are
            movement.                                 workable for our farmers. If we take dozens and hundreds of these small
                Consider what happened with the National  steps, over time we can see real change. So look for opportunities to be
            Animal Identification System (NAIS), a plan to  at the table. Go to local meetings about county land use, visit with your
            require property registration and electronic tag-  state legislators or their staff at a community event, seek appointment to
            ging and tracking of almost every livestock ani-  a state ag advisory council—there are numerous ways and places that
            mal in the country. In late 2005, small farmers  you can become part of the discussions.
            became aware of the plan when implementation
            began at the state level. This plan was developed
            over more than a decade, at public meetings and
            events hosted by USDA and large industry play-
            ers. By the time small farm advocates became
            aware of NAIS, it was almost too late to stop
            it. Thanks to an amazing grassroots campaign
            that brought together thousands of people from
            all walks of life and all political beliefs, we did
            stop it. But we cannot afford to be caught so far
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